Vita Plus fuels Loyal athletes with milk

Posted on January 21, 2019 in Company News

(Loyal, Wis.) – Research continues to show that milk is one of the best products for athletes to consume.  That’s why employee owners at Vita Plus Loyal were proud to donate milk for the Loyal High School boys and girls basketball teams and wrestling team.

“We work with dairy farmers every day and know the effort they put into producing a wholesome and nutritious product, and then we go to our kids’ sporting events and are reminded of the nutrition young athletes need to keep their bodies strong and healthy,” said Darin Bremmer, Vita Plus Loyal dairy nutritionist.  “Donating milk for our local athletes was a no-brainer.”

According to the National Dairy Council, milk provides nine essential nutrients.  It is an excellent source of protein to build and repair muscle, and calcium and vitamin D for strong bones.  Furthermore, milk provides B vitamins that convert food into fuel for the body, and other vitamins and minerals needed for healthy and active lifestyles.

Vita Plus Loyal coordinated with the Loyal School District to make milk available for all the high school boys and girls basketball teams during each home game of the 2018-19 season.  They also provided milk for the home wrestling match and plan to continue the program for all the spring and fall sports teams as well.

“I would like to thank Vita Plus for this great opportunity to help our student athletes here in Loyal,” said Chris Lindner, Loyal High School principal and head football coach.  “In the last few years, we have really pushed chocolate milk to our athletes immediately following their workouts.  Research shows that chocolate milk is an excellent recovery drink immediately following a workout, so right after a game is prime time to get chocolate milk in the athletes so their bodies can start the recovery sooner.”

“We know milk is one of the most nutritious foods for kids and adults alike,” said Bremmer.  “We’re glad we can help provide that nutrition to local student athletes.”

Vita Plus Loyal offers feed, nutrition, and management expertise to central Wisconsin dairy and livestock producers as well as agronomy, grain, and ingredient-sourcing services.  Vita Plus consultants offer the latest cutting-edge technology along with practical, customized strategies to help farms achieve their unique goals.  For more information about the organization, call 1.800.362.8334 or go online at


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