Custom harvesters are in the driver’s seat when it comes to marketing their services, and Stieve explained four areas of focus where custom harvesters can strengthen their brand and grow their business.
Plenty of activists groups and journalists are putting their emotionally charged and often scientifically inaccurate messages into mainstream media. Marjorie Stieve, marketing services manager with Vita Plus, said it’s the responsibility of everyone involved in agriculture to balance the discussion. Stieve offered the following tips for Vita Plus Custom Harvester 2011 attendees to use when